Privacy Policy

This Privacy Policy explains how The AI Sommelier Inc. ("we", "our", or "us") collects, uses, discloses, and protects your personal information when you visit our website at ai-sommelier.ca (the "Site") or use our consulting, AEO strategy, and AI integration services. We are committed to protecting your privacy and handling your personal information in accordance with applicable law, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and, where applicable, the EU General Data Protection Regulation (GDPR).

1. Information We Collect

We collect information you provide to us directly, and limited information automatically when you use the Site.

Information You Provide

• Contact form: when you submit our contact form, we collect your name, email address, company name (optional), and the contents of your message.
• Communications: inquiries you send to us by email or phone, and any information you include in those messages.

Information Collected Automatically

• Usage data: pages visited, time spent on the Site, referring page, and similar analytics information.
• Device and browser data: IP address, browser type, operating system, and device type.
• Cookies and similar technologies: as described in Section 6 below.

2. How We Use Your Information

• To respond to your inquiries and provide the services or information you request.
• To evaluate your needs and prepare proposals or recommendations.
• To operate, maintain, and improve the Site and its functionality.
• To send service-related communications and, where you have consented, occasional updates.
• To comply with legal obligations and protect our legal rights.

3. Legal Bases for Processing (GDPR)

If the GDPR applies to you, we process your personal information on the following legal bases: your consent (for example, when you submit a contact form); the performance of a contract with you; our legitimate interests in operating and improving our business and website; and compliance with our legal obligations. You may withdraw your consent at any time by contacting us as described in Section 11.

4. How We Share Your Information

We do not sell your personal information. We may share it only in the limited circumstances below:

• Service providers: third parties that help us host and operate the Site, deliver email, or provide analytics. They may access personal information only to perform tasks on our behalf and are contractually obligated to protect it.
• Business transactions: in connection with a merger, acquisition, reorganization, or sale of assets, where we will require the recipient to honour this Privacy Policy.
• Legal compliance: when required by law, regulation, or legal process, or when necessary to protect the rights, safety, and property of our company, our users, or the public.

5. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes described in this Policy, to comply with our legal obligations, or to resolve disputes. Inquiries submitted through the contact form are retained no longer than needed to respond to and follow up on your request.

6. Cookies and Similar Technologies

We may use cookies and similar technologies to understand how visitors use the Site and to improve its performance. Cookies are small data files stored on your device. Most browsers let you control cookies through their settings — you can choose to block or delete them, though some features of the Site may then not work as intended. We do not currently use cookies for advertising or profiling purposes.

7. Data Security

We take reasonable technical and organizational measures to protect personal information against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

8. International Transfers

Our operations are based in Canada, and personal information may be processed in Canada or transferred to service providers located in other countries. Where personal information is transferred internationally, we rely on appropriate safeguards to protect it, including standard contractual clauses or equivalent mechanisms where required by applicable law.

9. Your Rights

Subject to applicable law, you have the right to:

• Access and obtain a copy of the personal information we hold about you.
• Correct inaccurate or incomplete personal information.
• Request deletion of your personal information.
• Restrict or object to certain processing.
• Receive your personal information in a portable, machine-readable format.
• Withdraw your consent at any time where processing is based on consent.
• If applicable in your jurisdiction, lodge a complaint with your local data protection authority or, in Canada, with the Office of the Privacy Commissioner.

To exercise any of these rights, contact us using the details in Section 11. We will respond within the timeframes required by applicable law.

10. Children's Privacy

The Site and our services are not directed to children, and we do not knowingly collect personal information from anyone under the age of 16. If you believe a child has provided us with personal information, please contact us so we can delete it.

11. Contact Us

If you have questions, concerns, or requests about this Privacy Policy or how we handle your personal information, please contact us at:

• Email: info@ai-sommelier.ca
• Phone: 343-209-3189
• Address: Ottawa, Ontario, Canada

12. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will post the updated policy on this page and revise the "Last updated" date at the top. We encourage you to review this page periodically. Where required by law, we will notify you of material changes.